RevN

Establishing a brand identity within the growing industry of revenue-operations

Brand Identity

BRIEF

After deciding to venture into the revenue-operations world, one of the fastest growing industries in the USA, Darren London knew that establishing the RevN brand look would be an important step from day one.

Our brief from RevN was to create a cohesive Brand Identity through logo design, a brand guidelines, website, social media templates, and presentation templates. The focus in the design would be simple, bold and approachable.

OUR APPROACH

We started with the logo, a recognisable part of any brand. After much discussion over the origin of the name RevN, we decided to adapt the letter N to represent “to the power of n”, encompassing the mathematical and data element of what RevN is trying to achieve.

We landed on a version which combines a bold contemporary font with a slightly retro version for the letter “n”, and features vibrant purple and orange options.

Content

It was important for us to create a website that has the potential to adapt in the future for situations like selling directly from the website, creating blogposts, and sharing newsletters. We also worked to create a foolproof and comprehensive brand guidelines document, to ensure any future content would always remain on brand.

TESTIMONIAL

I cannot thank the team at Be A Bear enough for the expertise and creativity they brought to RevN. They truly understood our vision and circumstances, and worked extremely hard to bring it to life. From the logo design, website, brand guidelines they exceeded my expectations. They were a pleasure to deal with throughout the process and I would recommend their services to anyone.

Darren London, Founder

10
WEEKS
22
BRAND ASSETS

Clients

Approved Partner

Audience Obsessive, Culturally Engaged

We are strategic, analytical, and conscious, whether it is about a single moment or a global movement. Founded in 2018, we are a 360o strategy agency that focuses on driving solutions for any brand in the digital space and we get brands to where they need to be.